Advertising Students Connect the Next Generation to a St. Louis Tradition
51¸ŁŔűÉç advertising and public relations students gained hands-on experience by developing a new marketing campaign for Guns âN Hoses. The annual charity boxing event supports BackStoppers, a local nonprofit that provides financial assistance to families of fallen and injured first responders. As a part of the project, students reimagined the eventâs branding and introduced the âRed and Blue: Battle at the Louâ tagline which featured across this yearâs campaign.